About This Privacy Policy

Black & White Cabs (“we”, “our”, “us”) is committed to protecting your privacy and handling your personal information in an open and transparent manner.

This Privacy Policy explains:

• What personal information we collect
• How we collect, use, store and disclose your information
• How you can access or correct your information
• Your choices regarding marketing communications
• How to contact us regarding privacy matters

By using our services, website, mobile applications or contacting us, you agree to the collection and use of your information as described in this Privacy Policy.

What is Personal Information?

Personal information means information or an opinion about an identified individual, or an individual who can reasonably be identified.

What Information Do We Collect?

Depending on the services you use, we may collect information including:

Personal Details

• Name
• Date of birth
• Gender
• Contact details
• Residential and postal address
• Email address
• Mobile phone number

 Booking and Travel Information

• Pickup and drop-off locations
• Booking details
• Trip history
• Fare and payment information
• Vehicle and driver information associated with a booking

 Payment Information

• Credit card or debit card details
• Billing information
• Corporate account information

Driver, Operator and Contractor Information

• Driver licence details
• Accreditation and authorisation details
• Driver and operator identification documents
• ABN and business information
• Banking details
• Employment history and references

Website and Digital Usage Information

• IP address
• Device information
• Browser type
• Website activity
• App usage data
• Geographic location data where enabled

Other Information

• Customer feedback and enquiries
• Survey responses
• Social media interactions
• CCTV, security footage and associated audio recordings where applicable
• Job application information and resumes

How We Collect Information

We collect information directly from you when you:

• Make a booking through our website, app or call centre
• Create an online account
• Pay for products or services
• Contact our customer service team
• Complete a form on our website
• Participate in surveys or promotions
• Apply for employment
• Submit a lost property request
• Interact with us through social media
• Visit premises operated by Black & White Cabs

We may also receive information from:

• Corporate account holders
• Government agencies
• Payment providers
• Service providers
• Taxi operators and drivers
• Publicly available sources
• Third-party partners who provide services on our behalf

Website, Cookies and Analytics

When you visit our website or use our mobile applications, we may automatically collect certain information.

Cookies

We use cookies to:

• Improve website functionality
• Remember user preferences
• Measure website performance
• Enhance customer experience

You can adjust your browser settings to manage or disable cookies. However, some website features may not function correctly if cookies are disabled.

Analytics

We may use services such as Google Analytics and other analytics platforms to understand website usage and improve our digital services.

The information collected may include:

• Pages visited
• Time spent on the website
• Device type
• Location information
• Referral sources

This information is generally aggregated and does not directly identify you.

Advertising and Marketing Technologies

We may use digital advertising tools, including Google Ads and Meta (Facebook) advertising services, to deliver relevant advertising and measure campaign effectiveness.

These platforms may use cookies, pixels and similar technologies to assist with marketing and audience measurement.

How We Use Your Information

We may use your personal information to:

• Process and manage bookings
• Provide transport and related services
• Process payments and refunds
• Verify your identity
• Manage customer accounts
• Respond to enquiries and complaints
• Recover lost property
• Improve our services
• Conduct research and data analysis
• Prevent fraud and enhance security
• Recruit and manage employees and contractors
• Meet legal and regulatory requirements
• Communicate important service information

Marketing Communications

With your consent, or where permitted by law, we may send you:

• Service updates
• Promotional offers
• Competitions and special offers
• Product and service announcements
• Customer satisfaction surveys
• Marketing communications via email, SMS, mobile notifications or other digital channels

You may unsubscribe from marketing communications at any time using the unsubscribe link provided or by contacting us directly.

When We Share Your Information

We may share your personal information with:

• Drivers and taxi operators involved in your booking
• Related companies and business partners
• Payment processing providers
• Technology and software providers
• Marketing and communication service providers
• Professional advisers, including lawyers, auditors and accountants
• Insurers and claims administrators
• Government agencies, regulators and law enforcement authorities where required by law

We do not sell personal information to third parties.

Overseas Disclosure

Some of our technology providers or service providers may store or process information outside Australia.

Where this occurs, we take reasonable steps to ensure your information remains protected and is handled in accordance with Australian privacy laws.

Direct Marketing and Consent

Black & White Cabs may contact you by:

• Email
• SMS
• Telephone
• Push notifications
• Social media platforms

We may do this to:

• Promote products and services
• Inform you about special offers
• Share updates about our services
• Provide relevant travel and transport information

Where required by law, we will obtain your consent before sending marketing communications.

You can withdraw your consent at any time by:

• Clicking the unsubscribe link in emails
• Replying STOP to SMS communications where available
• Adjusting your communication preferences
• Contacting us directly

Data Security

We take reasonable steps to protect personal information from:

• Unauthorised access
• Misuse
• Interference
• Loss
• Modification
• Disclosure

Security measures may include:

• Secure servers
• Firewalls
• Encryption
• Access controls
• Staff training and confidentiality obligations

Accessing and Correcting Your Information

You may request access to the personal information we hold about you.

If any information is inaccurate, incomplete or out of date, you may request that it be corrected.

We will respond to requests within a reasonable timeframe and in accordance with applicable privacy laws.

Complaints

If you believe your privacy has been breached or you have concerns about our handling of your personal information, please contact us.

We will investigate your complaint and provide a response as soon as reasonably practicable.

Updates to this Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technology, legal requirements or business practices.

The latest version will always be available on the Black & White Cabs website.

Contact Us

If you have any questions about this Privacy Policy, wish to access or correct your information, withdraw marketing consent, or lodge a privacy complaint, please contact us

Further information about privacy rights in Australia and the Australian Privacy Principles can be obtained from the Office of the Australian Information Commissioner (OAIC) at https://www.oaic.gov.au